Kat Woodward Creative is now Serenate Studio! New website coming soon!
Branding + Web Design

Tiny Two Cents

Tiny Two Cents is a blog created by yours truly with the hopes of sharing experiences, connecting with others, and having a space to reflect. I've had the tagline "Slowing down before pressing on," for as long as I've had the blog and it still aligns with my mission and vision to this day. I started the blog yearsss ago and the redesigned version you're seeing here is not yet live (hence the lovely stock gal and fake blogger name), but I hope to make it so in the near future. After using a generic Wordpress blog without any real branding, I decided it was time to bring TTC into this next chapter of my life with an identity that felt feminine, neutral, and sophisticated.

Created while a designer at MKJ Creative

iPad featuring the Tiny Two Cents website homepage design, resting on an open notebook on a white wooden bench.
Phone featuring the mobile website view for the Tiny Two Cents homepage, resting on a rattan placemat with a cup of coffee.
Badge logo for Tiny Two Cents brand identity featuring the TTC monogram in the center, surrounded by the tagline, Slowing Down Before Pressing On, which forms the outer circular shape.Singular pink calla lily in a small white vase on a stack of books.

Making a Mark

For this mark, I had a number of mark concepts in mind, but as I began moving through their creation, I realized quickly they weren't going to align with my goals for the overall aesthetic. I opted instead for a monogram with just a touch of concept. Working with TTC, my go-to abbreviation, I stacked the two Ts and placed the C so that the stem of the T would cross through its center, creating the cents symbol. The resulting mark is sophisticated, subtle, and delicate.

Monogram design for Tiny Two Cents with the focus placed on the two Ts in black.
Monogram design for Tiny Two Cents with the focus placed on the cents symbol in black.
The abbreviated Prev for Previous, with the P and R stacked over the E and V
The word Next, with N and E stacked over X and T
Green boho woman's hat sitting on a chair with a pillow behind it.
Logo family pattern on a light green background for Tiny Two Cents blog brand identity.
"my tiny two cents," featured in a script font over a beige background with an overlayed branch pattern.
A blonde woman sits and works on her laptop in a cafe setting.The stacked monogram for the Tiny Two Cents brand identity contained in a white outlined oval.
A tall image featuring the Tiny Two Cents blog website design, with the hero displayed within a laptop mockup and the rest of the homepage design continuing below it.
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